How We Work

AGILE MARKETING:

Getting More Done for You — Faster

LXR has tools, systems and best practices in place to make remote working not only possible, but also efficient. Other remote companies may do things differently, but we’ve found a way to optimize our resources and skills without losing the quality of the work.

Due to the direct effects of COVID19, many people have been asked to personally test the remote working lifestyle. We believe that, like us, you can understand that working from home is much more productive, convenient and fun than working in a traditional office environment. So we’re here to impart some of our knowledge of working from home as seasoned veterans of the remote workforce.

We Are Agile.

We Get Things Done.

With our agile marketing framework, we balance rapid results and your long-term strategic goals. and that we do this with a specialized framework that’s been put to the test countless times so as to make sure its effectiveness before applying it to your company.

This system is named agile marketing. It gets more done, faster and more efficiently, than the other sort of marketing. we will vouch for it because we’re moving 50–75% faster than we were before adopting agile. It’s also had a powerful impact on our culture, and that we want an equivalent for our business partners.

This powerful sort of marketing is just a no brainer . Agile marketing is an approach through which teams can identify high-value areas to specialise in they will then run through projects during a calculated and purposeful way — and their methods are often continuously measured and altered to take care of constant efficiency.

We get to feed our unquenchable thirst to be the simplest , and you get work that’s simply unmatched in quality. Essentially, an agile marketing style can’t be beaten because it’s always evolving. Being agile gives us the power to quickly pivot to deal with anything that pops up for the client — and at an equivalent time, allows us to stay our eyes on making proactive, strategic moves for them.

Why We Love Scrum

LXR uses Scrum — the lightweight, agile project management structure that empowers us and our clients to unravel complex problems in much less time. At LXR, we run this structure on weekly sprint cycles. A sprint is that the timeframe during which we work, where all of our tasks are organized to urge the foremost done at the very best quality and level. Our sprints last one week.

Every 90 days, we hold brainstorming sessions with a 90-day roadmap, too. This permits both our team and our clients to possess full transparency and always know what’s happening behind the scenes. Our inner workings are an open book. Our client partners get to understand us on a more intimate level than most agencies because it’s important to us that we’ve genuine trust in any account .

We aren’t here to gather a retainer — we’re here to steer you to distinct success — because once you succeed, so do we. It’s a symbiotic partnership. We always want what’s truly best for your messaging and your numbers, the maximum amount as we would like our employees to grow. Our aim is for everybody to become the simplest they will be. It’s echoed in our mantra to “leave people better than you found them.”

As such, our agile marketing and scrum process boasts a weekly get up meeting between ourselves and clients, also as a daily 15-minute Huddle call between all our teammates. this enables us to beat any impediments which will inherit play almost as soon as they arise each sprint.

During our weekly scrum meeting, we plan and have retrospectives to review our sprint using trailing average sprint velocity, completion rates, capacity utilization, happiness scores, and more. It basically tells us what went well and what could have gone better. It should be clear by now why that’s a useful tool for any business and why we highly recommend it.

Our monthly “backlog grooming” goes over the P-factors: performance, progress, priorities, and points (another measurement that helps us perfectly prioritize items within each sprint). This sees thereto that nothing important is missed which anything that needs buttoning up gets the eye it deserves.

The Hyper-Organization

with Hyper-Efficiency

It’s not almost agile marketing or the scrum framework — we even have key advantages in our team structure.

Departments simply don’t roll in the hay for us. Traditional departments that a lot of other organizations use don’t offer enough of a window into the way a corporation works. and that we want our clients to actually know us. we would like you to wholly understand what moves us and what the status is (on any project, at any time) so you usually know what’s happening . We don’t wish to be siloed because we don’t want you — or any of our team members — to ever feel left within the dark.

Our clients deserve access to any team member they need once they need them most. It only adds to our cohesiveness and authenticity. we’ve strategists, paid media specialists, content specialists, designers, and developers a bit like any good agency — but we attempt to form you are feeling like we are your team, not just a service provider. Each and each one among us is in your corner, and in each others’ corners, in the least times. Our structure keeps us on an equivalent page.

We also love working within the cloud. It boosts collaboration and accountability. Our online client center, Google Drive, and client dashboards (like ClickUp) are platforms we adopted after thoroughly vetting what works best for everybody . This puts you within the drivers’ seat. Remember, we are here to guide you, not take over a business which will alright be your baby — a bit like LXR is ours.

We have experts all round the world, which suggests no matter what zone you’re in, someone is probably going available to answer your questions, comments, or feedback. Live updates and searching at an equivalent thing as you, from whatever a part of the world you’re working — in real-time — excites us, and that we are sure it’ll have an equivalent effect on you. The tools we use are at your disposal so you are feeling confident in what you’re getting from us. We confirm you’re on our wavelength.

We don’t charge for admin or meetings. They’re worked into our program — why shouldn’t they be? We work with you to get optimal results, period. If we’d like another meeting, no problem. We’ll schedule it. Again, we are 100% invested in your success, and that we don’t lull on our commitments. once you check in , you get our unwavering promise of support, from all hives, in the least levels.

At the top of the day, from agile marketing and scrum to team structure and level of commitment, we’re different — and we’re pleased with that.

Why LXR? Because once you get a taste of how we operate, you won’t want anyone else as your consult. it might mean going back to the stale, clunky, inefficient past — but that just doesn’t work when you’ve seen what our innovative frameworks can do.

The LXR Way isn’t different for the sake of novelty — our way works.

Here’s How You Can Start Working With LXR

If you wish what you’ve learned thus far — about our agile marketing approach or anything — subsequent step is straightforward . Request a free consultation so one among our experts can get in-tuned . If you were never one to let simple words on a page convince you, see for yourself what we’re like so you’ll be confident you’ve made the proper choice.

Menu